Carmaq, the subsidiary of Mitsubishi in Norway, has decided to tokenize salmon amid the rising trend of utilizing blockchain technology and then feed it to the French. Salmon is scheduled to be sold by leading French food firm Labeyrie.
According to a press release, it will allow consumers to scan unique QR codes on Labeyrie labels to get vital information about the salmon’s journey right from the egg stage to the store.
These tidbits will be referred to as CV that will showcase important details of salmon’s origin, its farming procedure, location of the farming facility, and its size upon transference into seawater.
Along with these details, one can also access other details pertaining to health and welfare that may include salmon’s diet and vaccination is received.
The main purpose of the project is to reassure French consumers about salmon and to inform them that the salmon that they plan to buy has been farmed responsibly. It will also reassure that salmon is healthy and nutritious and taken away from the cold and safe waters from north of Arctic Circle, said Cermaq exec Brede Løfsgaard.
Cermaq has been producing 180 thousand metric tons of salmon every year in Norway, Canada, and Chile.