In a new development, Indian customer services automating platform Seekify has announced that it has managed to raise as much as $1.5 million seed funding led by Surge. Surge is a unit of Sequoia Capital. The other participants in the round were Nishant Rao, a founding partner at Avatar Venture Partners, Sameer Maheshwari, the Co-founder of HealthKart and 1mg Co-founder Gaurav Agarwal.
Seekify, which was founded earlier this year, used its software tools to consolidate all the relevant customer data and prove customers with a better experience. The seed funds are going to be used by the company to build new software and also go on a hiring spree across the varied verticals.
Nishant Rao spoke about the rationale behind the investment and also the prospects of the customer experience industry. He said,
Their understanding of CX (customer experience) space, ability to build global Software-as-a-Service products and strong international go-to-market experience make them do very well globally.
Market research firm IDC has stated that at this point, the customer experience space is worth $7.8 billion. However, it is expected to grow Compounded Annual Growth Rate (CAGR) of 13.3% in the coming year and could be worth as much as $14.5 billion by 2024.